Rotoscopers
  • News
  • Podcasts
    • Animation Addicts Podcast
    • Every Episode Ever
  • Reviews
    • Animated Movies
    • Art Books
    • Blu-ray/DVD
    • Live Action
  • Interviews
  • Opinions
  • Studios
    • Aardman
    • Blue Sky Studios
    • Disney
    • Don Bluth
    • DreamWorks
    • Fox Animation Studios
    • Illumination Entertainment
    • LAIKA
    • Lucasfilm Animation
    • Paramount Animation
    • Pixar
    • Sony Pictures Animation
    • Reel FX
    • Studio Ghibli
    • Warner Animation
  • Animation Calendar
No Result
View All Result
Rotoscopers
  • News
  • Podcasts
    • Animation Addicts Podcast
    • Every Episode Ever
  • Reviews
    • Animated Movies
    • Art Books
    • Blu-ray/DVD
    • Live Action
  • Interviews
  • Opinions
  • Studios
    • Aardman
    • Blue Sky Studios
    • Disney
    • Don Bluth
    • DreamWorks
    • Fox Animation Studios
    • Illumination Entertainment
    • LAIKA
    • Lucasfilm Animation
    • Paramount Animation
    • Pixar
    • Sony Pictures Animation
    • Reel FX
    • Studio Ghibli
    • Warner Animation
  • Animation Calendar
No Result
View All Result
Rotoscopers
No Result
View All Result
Home Studios DreamWorks

DreamWorks’ Bumps ‘Mr. Peabody & Sherman’ Release to March 2014

Morgan Stradling by Morgan Stradling
February 6, 2013
in DreamWorks, The Latest Animation News
2 min read
0
236
VIEWS
Share on FacebookShare on Twitter

peabody-sherman-dreamworksDreamWorks Animation has pushed the release of its film, Mr. Peabody & Sherman,back four months, from November 2013 to March 2014.

While the press release states that DreamWorks was encouraged by its new distributor, 20th Century Fox, to make the move, there are a few other potential reasons for the push. The most obvious is lackluster US box-office performance of DreamWorks’ latest feature, The Rise of the Guardians, which was released in released in mid-November and failed to pull in big numbers during the Thanksgiving and holiday season. The film caused DreamWorks to write off nearly $96 million from its books. DreamWorks may be trying to avoid a repeat dismal performance, especially since Mr. Peabody & Sherman would have been pitted against Disney’s princess flick, Frozen.

Another reason for the delay is that March releases have recently proven very successful for animated films. The Lorax, released last March, had incredible success and pulled in the 8th-biggest box office opening for an animated film ever. The competition is typically less saturated than in November, so this might be the right move for DreamWorks.

Regarding the change, DreamWorks’ CEO, Jeffrey Katzenberg said:

We believe the best strategy for DreamWorks Animation in the long run is to ensure that every one of our films has an optimal release date with the biggest opportunity to succeed at the box office. The move of Mr. Peabody & Sherman means that we will now release two films in 2013, and we are adjusting our operating infrastructure costs accordingly.

The phrase “we are adjusting our operating infrastructure costs accordingly” is CEO speak for staff cuts. DreamWorks Animation currently employees 2200 employees and Deadline is reporting that as many as 500 people could lose their jobs (23% of DW’s workforce). An anonymous insider reported on TheLayoff.com that the cuts would come from the Peabody and Me & My Shadow crews.

DreamWorks has stepped up their game during the past few years with some really great films. I got really excited for Mr. Peabody & Sherman when the character designs and teaser poster was released last June. Unfortunately, Sherman is taking the March spot that was previously reserved for the CGI/2D hybrid Me & My Shadow, which now will “return to development”. There was a lot of buzz and excitement for Shadow; now who knows when we’ll be able to see that project hit theatres.

What are your thoughts about this move?

Tags: mr. peabody and sherman
Previous Post

WANTED: News Contributors with a Passion for Animation!

Next Post

And LAIKA’s New Project Is…’The Boxtrolls’

Morgan Stradling

Morgan Stradling

Morgan is an Arizona native who's had a lifelong passion for animation. Her favorite animated films are Aladdin, Beauty & the Beast, and The Iron Giant. She earned an MBA in Marketing from Arizona State University and now runs her own business where she coaches and trains entrepreneurs how to launch, grow & scale successful online businesses.

Related Posts

Animation Addicts Podcast #263: Disney Canon Tier Ranking- The Bronze Age
Animation Addicts Podcast

Animation Addicts Podcast #263: Disney Canon Tier Ranking- The Bronze Age

August 16, 2022
Animation Addicts Podcast #262: Disney Canon Tier Ranking- Silver Age
Animation Addicts Podcast

Animation Addicts Podcast #262: Disney Canon Tier Ranking- Silver Age

August 9, 2022
Animation Addicts Podcast #261: The Secret of Kells – Am I A Commoner?
Animation Addicts Podcast

Animation Addicts Podcast #261: The Secret of Kells – Am I A Commoner?

August 2, 2022
Animation Addicts Podcast #260: Disney Canon Tier Ranking- The Wartime Era
Animation Addicts Podcast

Animation Addicts Podcast #260: Disney Canon Tier Ranking- The Wartime Era

July 26, 2022
Load More
Next Post

And LAIKA's New Project Is...'The Boxtrolls'

Discussion about this post

Popular Posts

  • Animation Addicts Podcast #259: Disney Canon Tier Ranking- The Golden Age 57 views
  • Animation Addicts Podcast #262: Disney Canon Tier Ranking- Silver Age 50 views
  • Animation Addicts Podcast #260: Disney Canon Tier Ranking- The Wartime Era 48 views
  • Animation Addicts Podcast #261: The Secret of Kells – Am I A Commoner? 41 views
  • Animation Addicts Podcast #263: Disney Canon Tier Ranking- The Bronze Age 39 views
  • 11k Fans
  • 12k Followers
  • 5.9k Followers
  • 5.3k Followers

Recently Added

Animation Addicts Podcast #263: Disney Canon Tier Ranking- The Bronze Age

Animation Addicts Podcast #263: Disney Canon Tier Ranking- The Bronze Age

August 16, 2022
Animation Addicts Podcast #262: Disney Canon Tier Ranking- Silver Age

Animation Addicts Podcast #262: Disney Canon Tier Ranking- Silver Age

August 9, 2022
Animation Addicts Podcast #261: The Secret of Kells – Am I A Commoner?

Animation Addicts Podcast #261: The Secret of Kells – Am I A Commoner?

August 2, 2022
Animation Addicts Podcast #260: Disney Canon Tier Ranking- The Wartime Era

Animation Addicts Podcast #260: Disney Canon Tier Ranking- The Wartime Era

July 26, 2022
Animation Addicts Podcast #259: Disney Canon Tier Ranking- The Golden Age

Animation Addicts Podcast #259: Disney Canon Tier Ranking- The Golden Age

July 19, 2022
Rotoscopers

© 2019 Rotoscopers

Important Links

  • About
  • Support
  • Contact
  • Store
  • Privacy Policy
  • User Posts

Follow Us

No Result
View All Result
  • News
  • Podcasts
    • Animation Addicts Podcast
    • Every Episode Ever
  • Reviews
    • Animated Movies
    • Art Books
    • Blu-ray/DVD
    • Live Action
  • Interviews
  • Opinions
  • Studios
    • Aardman
    • Blue Sky Studios
    • Disney
    • Don Bluth
    • DreamWorks
    • Fox Animation Studios
    • Illumination Entertainment
    • LAIKA
    • Lucasfilm Animation
    • Paramount Animation
    • Pixar
    • Sony Pictures Animation
    • Reel FX
    • Studio Ghibli
    • Warner Animation
  • Animation Calendar

© 2019 Rotoscopers

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Posting....