By the way, please stop milking Madagascar.The first two films were enough.

At this rate, yes–not immediately as they have assets that they could sell off, including other businesses they own and the studio facility itself, but they can’t keep losing money like this. Something has to change, and it probably will, one way or another. They have to slash budgets and are trying to do that, they have to be more consistent with the quality of their movies and they know this, and if their fortunes don’t change (either from the changes they’ve made or pure luck) and they cannot diversify further, then they’ll need to lower their expectations and actually close a sale of the whole studio to another company.

They’ve been trying to do the latter for a while now, but with no success because they wanted more, and now their bargaining position is even weaker. The Hasbro deal was never going to happen, but in retrospect they should have taken the SoftBank deal, since they did offer a lot more than DWA was worth (in terms of market capitalization–the number of stocks multiplied by the market price). I don’t know what happened there–either Katzenberg wanted even more money and believed that Penguins of Madagascar’s upcoming release and projected box office performance would get him better offers (in hindsight that sure hasn’t worked out!), or he wanted something else that wasn’t offered, such as a high executive position in SoftBank with a shot at eventually becoming its CEO (yeah, right, but that’s the kind of thing that he would want).

After the last few flops and Katzenberg STILL in the big char? I certainly hope so.

I sure hope so. That picture of Hiccup was my exact reaction to the delay.

We better not have another SHREK ON EVERYTHING age. Ever.

They kinda have to at this point. =/